Stories - News and Trends

Get all the latest swimwear trends, news, and collections from the biggest brands. Plus, interviews with swimwear stars and designers. Discover the latest news and trends now!

The Sculpting C In Black Compression from Tropic of C

The Noir Rivalry: Black Bikinis vs. Black One Piece Swimsuit - Who is the winner?

A Battle of Elegance in Monochromatic Waters

Rachel Kius

September 21, 2023

Photo of chiaramoreira-67

Style and Comfort: The Art of Tying Your Triangle Bikini Top

Discover the allure of the triangle bikini top! Uncover various styles, fitting tips and ways to enhance comfort while keeping your look trendy.

Julie Taylor

September 16, 2023

Official Barbie The Movie Poster

Embrace the Barbiecore Trend: 16 Swimsuits to Make Your Summer Pink-tastic

Unveiling the charm of the Barbiecore trend, our curated selection of 16 swimsuits celebrates all body types.

Rachel Kius

July 26, 2023

Photo of leslie-amon-55

Dive into the Metallic Wave: 12 Swimwear's Glossy New Looks

Uncover the charm of metallic swimwear and how to incorporate it into your summer style

Julie Taylor

June 6, 2023

Martha Stewart

From Sand to Success: Explore the Transformative Story of the SI Swimsuit Issue

Beyond the Bikinis: Exploring the SI Swimsuit Issue's Influence on Swimwear Trends

Rachel Kius

May 27, 2023

Photo of windflower_plunge_swimsuit-photo_4

15 Floral Swim Looks for Spring 2023

Can you go wrong with a floral swimsuit? We say no! The question is this: which one goes best with your personality and style?

Rachel Kius

March 23, 2023

Floral printed Bikini by Lenny Niemeyer

20 Latin American Swimwear Brands to Watch: The Ultimate Guide

Uncovering the Craftsmanship and Culture Behind the Best Latin American Swimwear Brands.

Rachel Kius

March 14, 2023

Image of Taylor Swift in a swimming pool

Channeling Taylor Swift: 10 High-Waisted Bikini Bottoms You Need to Know

The Ultimate Fusion of Vintage and Modern: High-Waisted Bikinis That Deliver Classic Style With a Modern Twist

Julie Taylor

February 24, 2023

Photo of Demi Moore wearing a bikini by Andie Swim

Age-Defying Swimwear Styles: Inspiration from 10 Celebrities

Age is just a number, and the ladies over 40 in this story are proof of that. From Cindy Crawford to Kim Kardashian, Demi Moore to Alessandra Ambrosio, and Salma Hayek to Tara Lynn, these actresses, models, and producers continue to inspire many young women.

Julie Taylor

February 1, 2023

Cover photo of the article

In Conversation With Charys Caldarella, Founder of Styelle Swim

The founder of Styelle Swim Chary discusses body positivity, sustainability and a new exciting venture for the brand

Georgia Rhodes

May 18, 2022

Photo of Maddy (Alexa Demie) and Cassie (Sydney Sweeney)

Euphoria’s Dip in Swimwear Trendsetting

If you are guilty of googling ‘Euphoria outfits’ or ‘Maddy’s dress’ before the credits even surface on your screen, you’re not the only one.

Georgia Rhodes

March 4, 2022

Juicy Bikini Model

Top trends to watch out for 2022

What should you wear to stand apart from the rest and make a statement this year?

Rachel Kius

February 2, 2022

Emily Ratajkowski close up

Models who conquered the Runway to become Entrepreneurs

What does it really mean to be a model with such a high social status in the 21st century?

Georgia Rhodes

January 30, 2022

Kendall Jenner wearing Sommer Swim

Me and this bikini: a love story.

Looking gorgeous and fashionable is always the main goal.

Rachel Kius

January 26, 2022