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January Jones Swims in Style: A Look at the Actress' Most Fabulous Swimwear Looks on Instagram

By Rachel Kius2 min read
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From retro one-pieces to chic bikinis: January Jones' most glamorous swimwear looks for inspiring your beach style.

I’ve been a huge admirer of January Jones since her role as Betty Draper in the acclaimed “Mad Men.” She possesses remarkable acting chops and one of the most exquisite swimsuit collections in Hollywood. Just take a glimpse at her Instagram account and you’ll have enough proof!

Her sharp wit, humor, and endearing self-irony make her an Internet celebrity when it comes to responding to critiques.

After turning 44, she embraced her birthday in style by posing poolside in a stunning leopard-print swimsuit. With just a few inspiring words on Instagram, she got people talking about age in positive ways: “Age is But a Feeling. And despite a rough last wk or so I’m feeling really good, really grateful and around maybe 27 (but wiser ☺️)“,  she wrote - and I’ can’t agree more: age ain’t nothing but a number!

During the epidemic lockdown, she posted a photo of herself in the pool wearing an orange bikini from the Ethiopian-based fashion brand, Lemlem. She hilariously captioned the pic, “Series: “Out of work actor needs attention”

Amira Pouf Top

Lemlem

No longer available

Even more distinctive was how she handled negative feedback about too many bikini posts during the epidemic lockdown. Instead of getting defensive, she publicly shared the email with a funny caption: “Shit. They’ve discovered my secret. Consider this my public apology to my friends”! 😍😍

But of course, the one I prefer is this post in which she captions:” Mixed messages I know. Is it a dress or a swimsuit, is it baby doll or hot granny, (also I realize I’m too pale to be in the sun but it’s morning and I’m headed straight inside)“.
In an age of ruthless scrutiny, it takes strength and self-assurance to post a message like this - one that humorously questions what is hip or trendy.

Preference for one-piece swimsuits

Yes, January Jones is known to have a preference for one-piece swimsuits. She has posted a variety of different one-piece styles, including both classic and modern designs. One-piece swimsuits are a great choice for those who want to achieve a more elegant and sophisticated look, as they tend to offer more coverage than bikini styles. One-piece swimsuits are also a versatile option, they can be paired with a variety of different cover-ups and accessories to create different looks.

Semira Deep V Belted One Piece - Orangered

LemlemOne-piece

No longer available

Avocado Sleeved One piece

Shani ShemerOne-piece

Model in the green Avocado sleeved one-piece by Shani Shemer, with puff sleeves, plunging neckline and bowShani Shemer Website
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Love for retro swimwear

She’s a fashion icon who embraces the timelessness of retro swimwear! Her signature style is mixing classic 50’s and 60’s vibes with modern prints, like polka dots, florals or pin-up looks. Without a doubt, she rocks these vintage-inspired bikinis with high-waisted bottoms for maximum coverage plus playful features to create that flattering silhouette. She sure knows how to make nostalgia look current again!

Lacing Back Bandeau & Lace Up High Waist

Fleur du MalBikini · sold separately

Top no longer available
Bottom no longer available

Red Passion or Pink Elegance?

January’s vibrancy and sophistication shine through regarding her swimsuit posts. The vibrant reds reflect passion, while the delicate pinks embody elegance - a perfect combination that represents January’s emotional personality!

Plungey - Red

TA3One-piece

No longer available

…and finally the leopard print!

Adriana Degras’ iconic bikini completes January’s fashion story- a recurring passion for leopard print, reflected in her posts and swimwear. Although this bikini is no longer available, it remains unforgettable as part of January’s style story.

Ultimately, Jones’ passion for one-piece suits, retro silhouettes, and vibrant colors exemplify her confidence to stand out; she prefers elegant swimsuits that are both fashionable and comfortable. Her particular wardrobe choices show that being classy does not mean being boring and that one can have a unique style even by mixing different cultures and sensibilities of January’s chosen designers.

In fact, what generated particular interest for me in analyzing January’s wardrobe is the mix of cultures represented by the brands chosen by January: in addition to a good number of American designers (Marysia, Ta3swim, Gigi C,Lisa Marie Fernadez), there are designers from all over the world: Adriana Degreas from Brasil, Lemlem from Ethiopia, Shani Shamer from Israel, Oseree from Italy, a sign that when you have your own identity, every culture fits your style. 😍😍

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